“Não sou nada.
Nunca serei nada.
Não posso querer ser nada.
À parte isso,
tenho em mim todos os
sonhos do mundo.”
I am nothing. I shall never be anything. I cannot want to be anything. Aside from that, I have within me all the dreams of the world.
– Fernando Pessoa
Skills
Languages
- Spanish | Native speaker
- French | TCF C2
- English | IELTS 7 Overall
- Portuguese | Casa do Brasil B2
Data Visualisation & Data Strategy
- Data Analysis & BI Tools: PBI, Tableau, Cognos, Excel, Google Data Studio, D3js
- ETL Processes
- Database Management: MongoDB, SQL
- Google Cloud Platform: DataFlow, BigQuery, Vertex AI
- API Integration
- Data Pipeline Construction
Technical
- Programming Languages: JavaScript, HTML, CSS, Python, Node.js
- Machine Learning: Train, Test, Validation
- Version Control: Git
- Project Management: Jira, Agile Methodologies
Design
- Branding
- Design Thinking
- UX & UI
Business
- Project Manager
- International Business
Work Experience
Data Visualization Specialist | BI Analyst
2024 – Present
WorldACD
Netherlands
Key Responsibilities:
- Conceptualize and implement sophisticated data visualizations and dashboards to effectively communicate complex data insights.
- Master various visualization tools including Tableau, Power BI, and D3.js, employing advanced features to enhance data presentation and interactivity.
- Conduct thorough testing of all visualizations for accuracy and functionality while maintaining strict adherence to data privacy and security protocols to ensure compliance and data integrity
Digital Analytics Consultant
2020 – 2024
Piano
Netherlands (2024), France (2020)
Key Responsibilities:
- Guided digital analytics implementation and optimization for diverse clients.
- Created and maintained interactive dashboards.
- Conducted data analysis to identify trends and actionable insights.
- Delivered training on data analysis tools and best practices.
- Managed multiple projects for high-profile clients, ensuring timely delivery and high satisfaction.
Digital Artist & UX Specialist
2016 – 2019
IFAL
Mexico
Key Responsibilities:
- Applied design thinking to create engaging e-learning content.
- Designed visual representations of e-learning metrics.
- Developed user interfaces and experiences for e-learning platforms.
- Produced digital art and multimedia content to enhance learning.
Import-Export & E-commerce Manager
2012 – 2017
IntiWorld
Mexico
Key Responsibilities:
- Optimised import-export operations through data-driven decision making.
- Analysed e-commerce data to enhance online sales strategies.
- Built and maintained performance dashboards.
- Collaborated with marketing, logistics, and IT teams for seamless operations.
Education
Big Data & Data Analytics:
ITAM
Master in Digital Marketing and E-commerce
INSEEC
E-commerce
Universidad Iberoamericana
Bachelor of Design and UX
Universidad Iberoamericana